Second phase of the Arctic Coast Way project has started
The steering committee for the Arctic Coast Way has grown larger, from 6 members to 17 members. The second phase of the project has now started, following successful applications for further funding. The committee now represents the whole area of the Arctic Coast Way and combines a broad range of working fields.
Established tool in global tourism
The Arctic Coast Way is an exciting project which develops a new attraction along the entire coastline of North Iceland. Tourist routes are an established tool in global tourism to guide visitors along defined roads to specific areas. The overall objective of the Arctic Coast Way is to provide better opportunities for providers to sell their products under an umbrella trademark and thus reach better visibility in the national and international markets.
The route is also a tool to distribute visitors to more peripheral areas and, by developing experiences along the route, we want to achieve longer dwelling times in the North and to expand the season to create an all-year-round travel option in a long-term perspective.
New members from all over North Iceland
The 17 members of the steering committee are Sigurður Líndal Þórisson, Davið Johannsson, Bryndís Lilja Hallsdóttir, Kjartan Bollason, Linda Lea Bogadóttir, Margrét Víkingsdóttir, Selma Dögg Sigurjónsdóttir, María Helena Tryggvadóttir, Þórgnýr Dýrfjörð, Arnheiður Jóhannsdóttir, Halldór Óli Kjartansson, Caroline Bjarnason, Halla Íngólfsdóttir, Snæbjörn Sigurðarson, Guðmundur Ögmundsson, Halldóra Gunnarsdóttir and Gréta Bergrún Jóhannesdóttir. Christiane Stadler will be furthermore the project manager.